Questions & Answers Breeder

Breeder Questions & Answers

Here you can find answers to questions that are often directed at our breeder support service as well as some tips for feeding PLATINUM products to your dogs.

How can I register with PLATINUM as a breeder?
To register with PLATINUM as a breeder, we first need a copy of your kennel licence or a breeding license from your breeders’ association.

You can send us the documents by e-mail, post or fax:
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Fax: 06721-30593-29
By post: PLATINUM GmbH & Co. KG, Am Ockenheimer Graben 23, 55411 Bingen, Germany

Does PLATINUM offer separate prices for breeders?
After registering, breeders are sent a separate breeders’ price list with preferential terms.

Does PLATINUM provide breeders with free puppy starter sets?
As part of our breeder terms, we provide our registered breeders who feed and raise their puppies on PLATINUM dog feed with puppy starter sets for free.

You can request the starter sets directly via our form.

go to form

What does a puppy starter set contain?
Our starter sets include a 1.5 kg bag of dry feed, a package of MENU Puppy Chicken, a treats bag, a measuring cup and information leaflets.

Puppy starter-set

Do I have to transition the mother dog to the puppy feed?
If your bitch is fed our PLATINUM feed and digests it well there is generally no need to switch her to our puppy feed.

How do I transition puppies after the suckling period?
Our MENU Puppy Chicken wet feed is very well suited to start feeding puppies after the suckling period.

Blending a small portion of the MENU Puppy Chicken wet feed with some lukewarm water and then offering the puppies the resulting puree as a „first meal“ has proven successful.

In the following days, you can gradually add more crumbled puppy dry feed to let the puree meal slowly peter out. Our Puppy dry feed is very easy to crush thanks to a residual moisture content of 19% and the puppies are quite keen on the resulting small pieces.

When can I start feeding the Puppy Chicken feed?
Your puppy will appreciate having something to chomp on starting by the fourth week of after birth. This is the right time to offer puppies solid feed and water in addition to the milk they get from their mother. You can also start to feed PLATINUM dry feed Puppy Chicken and PLATINUM wet feed MENU Puppy Chicken around the same time.

Our breeder support service and our veterinarian would be happy to provide you with individual advice on this.
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Call our free service number on: 08 00/ 3 64 36 63 (08 00/ DOGFOOD)

There are feed intolerances in my breeding line. How should I raise the puppies?
To receive individual advice on this, please feel free to contact our breeders support service or our veterinarian.
E-Mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
E-Mail: This email address is being protected from spambots. You need JavaScript enabled to view it.
Call our free service number on: 08 00/ 3 64 36 63 (08 00/ DOGFOOD)